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Elon Musk uses his friends to campaign for sweeping changes to Twitter’s leadership

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Elon Musk is expected to appoint new product leadership to Twitter, where over the weekend he met with close friends and consultants to discuss how best to change the service he just bought for $44 billion.

According to people familiar with the company, who asked not to be identified because the information is private, Twitter’s senior product executives are unlikely to remain in the company under Musk’s leadership.

As he revamps the company and its leadership team, the new owner is likely to replace Twitter’s chief engineering officer Nick Caldwell and Jay Sullivan, general manager of both consumer products and revenue. Caldwell updated his public Twitter bio to include the word “ex,” while Sullivan deleted his entire bio.

Musk, Caldwell and Sullivan did not respond to requests for comment, and Twitter declined to comment.

It’s unclear who will eventually take these positions, but Musk turned to old friends for advice in the first few days of his Twitter ownership, meeting regularly with David Sachs, a friend from the PayPal days. its own; and Jason Calacanis, friend and investor. and Sriram Krishnan, a former Twitter CEO and current general partner at venture capital firm Andreessen Horowitz.

The group discusses product strategy on Twitter, although it is not known if any of them will be full-time leaders at the company. Calacanis and Sachs both have Twitter email addresses in the company’s internal directory, while Krishnan tweeted on Sunday that he was still very much “at his day job” at Andreessen Horowitz.

Musk has also shown an interest in bringing back Kayvon Bikbor, the former chief product officer at Twitter, who was just fired in May, according to three of the people. But it is not clear if Bikpur will return or not.

Twitter’s new product leadership is just one of several expected changes to the company following its recent acquisition by Musk.

Bloomberg reported that a number of senior leaders, including CEO Parag Agrawal, were fired when Musk took over as interim CEO. Employees are bracing for more large-scale layoffs soon this week, as some managers spend the weekend compiling lists of staff required for employees to be laid off.

Whoever Musk chooses to take over the product division will have an important role in shaping one of the most influential online platforms in the world. Musk promised major changes to Twitter, including a greater focus on subscriptions, fewer restrictions on content, and the ability to have multiple algorithms for different timelines. According to the platformer news service, Musk is also considering charging users for blue verification badges.

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